Noor Naem, popularly known as Noor Stars (@noorstars), is an Iraqi beauty, fashion, and lifestyle creator based in Dubai, UAE. She is widely recognized as one of the first Arab female creators to cross 10M subscribers on YouTube, making her a pioneer in the digital influencer space in the Middle East.
With her engaging personality and highly aesthetic content, Noor has built a global fanbase of millions across YouTube, Instagram, and TikTok.
Content Focus
Noor’s content reflects a mix of glamour, relatability, and aspirational lifestyle. She consistently produces:
- Beauty tutorials & product reviews – makeup tips, skincare routines, and brand collabs
- Fashion-forward styling – chic, bold, and travel-inspired outfits
- Luxury lifestyle vlogs – Dubai living, shopping hauls, and global travel
- Unboxing videos – highly aesthetic and magazine-like in presentation
- Relatable storytelling – from everyday moments to inspirational life updates
Why She Stands Out
- Trailblazer: Noor is the first female Arab creator to reach massive digital milestones, making her a role model for young women in the region.
- Aesthetic curation: Her content feels polished and cinematic, blending luxury with accessibility.
- Cultural representation: As an Iraqi creator thriving in Dubai, she represents the modern Middle Eastern woman on a global stage.
- Massive influence: With millions of followers, her recommendations often go viral, influencing trends across beauty and fashion in the Arab world.
Why Audiences Love Her
- Authenticity meets aspiration: Fans connect with her down-to-earth personality while being inspired by her glamorous lifestyle.
- Fashion inspiration: Her styling content is bold, versatile, and trend-driven.
- Engaging personality: Her storytelling makes her beauty and lifestyle content feel personal and relatable.
- Consistency: Noor has been creating for years, proving her staying power in a fast-changing influencer landscape.
Collaborations & Recognition
- Partnered with global brands like Dior, L’Oréal, and MAC Cosmetics.
- Featured in regional magazines and brand campaigns across the Middle East.
- Recognized as one of the most influential Arab digital creators by multiple media outlets.
- Frequently spotted at global fashion weeks and high-profile brand events.
FAQ About Noor Naem
What is Noor Naem’s niche?
She focuses on beauty, fashion, and lifestyle, with content ranging from makeup tutorials to luxury travel vlogs.
Where is Noor based?
She is currently based in Dubai, UAE, though she travels globally for brand collaborations and events.
What makes Noor Naem unique?
Her ability to combine aesthetic, magazine-worthy content with relatable storytelling makes her one of the most followed Arab creators worldwide.
